| 000 | 00932nam a2200217Ia 4500 | ||
|---|---|---|---|
| 003 | NULRC | ||
| 005 | 20250520102939.0 | ||
| 008 | 250520s9999 xx 000 0 und d | ||
| 020 | _a442217234 | ||
| 040 | _cNULRC | ||
| 050 | _aNA 1996 .C69 1971 | ||
| 100 |
_aCoxe, Weld. _eauthor |
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| 245 | 0 |
_aMarketing architectural and engineering services / _cWeld Coxe |
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| 260 |
_aNew York : _bVan Nostrand Reinhold Company, Inc., _cc1971 |
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| 300 |
_axvi, 195 pages ; _c24 cm. |
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| 504 | _aIncludes bibliographical references. | ||
| 505 | _aI. Rules of the game -- II. The business development process -- III. Tools of the trade -- IV. Where can we go from here?. | ||
| 520 | _aThis book is intended to lift the veil of mystery which has too long surrounded the promotion and new business development practices of architects, engineers, and similar professionals. | ||
| 650 | _aARCHITECTURAL SERVICES MARKETING | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c19528 _d19528 |
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