000			01469nam a2200229Ia 4500
003			NULRC
005			20250520103013.0
008			250520s9999 xx 000 0 und d
020			_a9781138240438
040			_cNULRC
050			_aHF 5415.32 .C66 2019
245		0	_aConsumer social values / _cedited by Eda Gurel-Atay and Lynn R. Kahle
260			_aNew York : _bRoutledge, _cc2019
300			_a277 pages ; _c23 cm.
365			_bUSD20
504			_aIncludes index.
505			_aSECTION I. Key Issues in Social and Cultural Values -- SECTION II. Specific Applications of Values Research and Theory -- SECTION III. Spiritual Aspects of Values -- SECTION IV. Methodological Approaches.
520			_aSocial values are central to people’s lives, guiding behaviors, and judgments, and defining who we are. This book advances understanding of consumer social values and their roles in the global marketplace by refining and directing existing knowledge of consumer behaviors. The book introduces innovative concepts and provides comprehensive coverage of several specialized areas, to offer an important contribution to values research and discussion. Key topics include values and choice; means-end chains; relations among goals; motives; religion and personality; value measurement and values related to specific services and industries.
650			_aCONSUMER BEHAVIOR
700			_aGurel-Atay, Eda ;Kahle, Lynn R. _eeditor;editor
942			_2lcc _cBK
999			_c21085 _d21085