000 02018nam a2200265Ia 4500
003 NULRC
005 20250618095854.0
008 250520s9999 xx 000 0 und d
020 _a9780128222034
040 _cNULRC
050 _aHC 79.T4 .D84 2021
100 _aDuening, Thomas
_eauthor
245 0 _aTechnology entrepreneurship :
_btaking innovation to the marketplace /
_cThomas Duening, Robert Hisrich and Michael Lechter.
250 _aThird Edition.
260 _aUnited Kingdom :
_bAcademic Press,
_cc2021
300 _axxi, 416 pages ;
_c23 cm.
365 _bUSD63
504 _aIncludes index.
505 _aTechnology entrepreneurs in the global economy -- Becoming an entrepreneur -- Creating your venture -- Understanding your market -- Developing your products -- Protecting your intellectual property -- Legal structure and equity distribution -- Financing the venture -- Acquiring capital resources -- Launching your venture -- Marketing your venture -- Contracts -- Managing the venture: strategy and operations -- Venture leadership -- Valuing and exiting your venture -- Your entrepreneurial career.
520 _aThe third edition of Technology Entrepreneurship provides a practical toolkit for potential entrepreneurs with technology backgrounds that will help them navigate complex issues such as raising capital, IP protection, product development, and more. The book's structure follows the entrepreneurial process in a step-by-step way, defining key terms and helping readers without business qualifications engage with the activities addressed. In addition, it covers a discussion of current trends and developments relevant for tomorrow's entrepreneurs. In-depth information on the practicalities of technology entrepreneurship are combined with experience from academics to provide a unique resource on how to approach this crucial subject.
650 _aENTREPRENEURSHIP
700 _aHisrich, Robert
_eco-author
700 _aLechter, Michael
_eco-author
942 _2lcc
_cBK
999 _c21171
_d21171