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040 _clcc
050 _aUGT CTHM BSHM .C6 2022
100 _aCo, Milani Francheska
_eauthor
245 0 _aMarketing innovations of a 4-Star Hotel in Taguig City amidst the challenges of the Covid-19 pandemic under the alert level 1 /
_cMilani Francheska Co [and four others]
260 _aManila :
_bNational University,
_c2022
300 _aix, 89 leaves ;
_c30 cm.
504 _aIncludes bibliographical references.
505 _aChapter 1. Introduction -- Chapter 2. Review of related literature and studies -- Chapter 3. Methodology -- Chapter 4. Results and discussion -- Chapter 5. Summary, Conclusion and recommendation -- References -- Appendices.
520 _aThis study aims to investigate the adopted marketing innovation strategies of a 4-star hotel in Taguig City in response to the challenges brought by the COVID-19 Pandemic.
700 _aDeldoc, Louissa;Delos Santos, Clarisse;Linggian, Joana Marie;Linggian, Joana Marie;Montejo, Melanie
_eco-author;co-author;co-author;co-author;co-author
942 _2lcc
_cTHESIS
999 _c24888
_d24888