000			01387nam a2200217Ia 4500
003			NULRC
005			20250520100546.0
008			250520s9999 xx 000 0 und d
020			_a814423191
040			_cNULRC
050			_aHD 30.28 .B36 1985
100			_aBandrowski, James F. _eauthor
245		0	_aCreative planning throughout the organization / _cJames F. Bandrowski
260			_aNew York : _bAmerican Management Association _cc1985
300			_a80 pages : _billustrations ; _c24 cm.
504			_aIncludes bibliographical references.
505			_aThe case for creative planning -- Top management's role and benefits: a chapter for presidents -- Understanding creativity, or delving into the mind of a genius -- The creative planning process -- Techniques for imaginative strategic thinking -- Group creativity, evaluation, and planning -- Creative planning with large groups -- Creative departmental planning -- How and when to start.
520			_aHighly successful companies are innovators. Perhaps the most persuasive case for creativity in business was made by John F. Welch, who at the age of 45 became chairman of the board at General Electric. In his April 26, 1984, speech at Cornell University entitled, "Competitiveness from Within- -Beyond Incrementalism," Welch called for a new spirit of entrepreneurship.
650			_aSTRATEGIC PLANNING
942			_2lcc _cBK
999			_c7853 _d7853