NU Learning Resource Center OPAC catalog › Results of search for 'su:"MARKETING"'

	1.		Cruise business development : safety, product design and human capital / edited by Alexis Papathanassis by Papathanassis, Alexis [editor]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Switzerland : Springer, c2016Availability: Items available for loan: National University - Manila (2). Collection(s): Tourism Management Call number: GC G 550 .C78 2016 c.1. Add to cart (remove)
	2.		Tourism Marketing for cities and towns : using social media and branding to attract tourists / Bonita Kolb by Kolb, Bonita [author]. Edition: Second editio.nMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge Taylor & Francis Group, c2017Availability: Items available for loan: National University - Manila (1). Collection(s): Tourism Management Call number: GC HT 325 .K65 2017. Add to cart (remove)
	3.		Tourism Marketing / Maricel Gatchalian-Badilla by Badilla, Maricel Gatchalian [author]. Edition: 2015 Edition.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Recto Avenue, Manila : Rex Bookstore, c2015Availability: Items available for loan: National University - Manila (3). Collection(s): Hospitality Management Call number: FIL G 155.P6 .B33 2015 c.1. Add to cart (remove)
	4.		Tourism Management / David Weaver and Laura Lawton by Weaver, David [author] \| Lawton, Laura [co-author]. Edition: FIFTH EDITION.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Milton : Wiley, c2014Availability: Items available for loan: National University - Manila (2). Collection(s): Tourism Management Call number: GC G 155.A1 .W43 2014 c.1. Add to cart (remove)
	5.		Basic understanding to hospitality and tourism marketing with IMC / Evelyn O. Velasco, Daryl A. Javier, and Enrique Perez by Velasco, Evelyn O [author] \| Javier, Daryl A [co-author] \| Perez, Enrique [co-author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Intramuros, Manila : Unlimited Books, c2017Availability: Items available for loan: National University - Manila (4). Collection(s): Hospitality Management Call number: FIL G 155.7 .V45 2017 c.1. Add to cart (remove)
	6.		Introduction to sport marketing / Aaron C.T. Smith and Bob Stewart. by Smith, Aaron C.T [author] \| Stewart, Bob [co-author]. Series: Sport Management SeriesEdition: Second edition.Material type: Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, c2015Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed - CEAS Call number: GC GV 716 .S56 2015 . Add to cart (remove)
	7.		Sport and the media : managing the nexus / Matthew Nicholson, Anthony Kerr, and Merryn Sherwood by Nicholson, Matthew [author] \| Kerr, Anthony [co-author] \| Sherwood, Merryn [co-author]. Edition: Second editionMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, c2015Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed - CEAS Call number: GC GV 742 .N54 2015. Add to cart (remove)
	8.		Market research in practice: How to get greater insight from your market / Paul N. Hague, Nick Hague and Carol-Ann Morgan by Hague, Paul N [author]. Edition: Second editionMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2013Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.2 .H253 2013 . Add to cart (remove)
	9.		Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies / edited by Min Ding, Jehoshua Eliashberg, and Stefan Stremersch by Ding, Min [editor] \| Eliashberg, Jehoshua [co-editor] \| Stremersch, Stefan [co-editor]. Series: International series in quantitative marketing ; [20].Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Springer, c2014Availability: Items available for loan: National University - Manila (1). Collection(s): Pharmacy Call number: GC HD 9665.5 .I56 2014 . Add to cart (remove)
	10.		Million dollar consulting : the professional's guide to growing a practice / Alan Weiss by Weiss, Alan [author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: [New York] : McGraw-Hill, 1992Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HD 66.C6 .W4 1992. Add to cart (remove)
	11.		Tourism destination development : Turns and tactics / edited by Arvid Viken and Brynhild Granas by Arvid Viken [editor] \| Granas, Brynhild [co-editor]. Series: New Directions in Tourism AnalysisMaterial type: Text Publication details: London : Routledge, Taylor & Francis Group, c2014Availability: Items available for loan: National University - Manila (1). Collection(s): Tourism Management Call number: GC G 155.A1 .V55 2014 . Add to cart (remove)
	12.		Introduction to tourism management / Kshitiz Sharma by Sharma, Kshitiz [author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : McGraw Hill Education, c2014Availability: Items available for loan: National University - Manila (1). Collection(s): Hospitality Management Call number: GC G 155.A1 .S53 2014. Add to cart (remove)
	13.		International marketing / Philip R. Cateora by Cateora, Philip R [author]. Edition: Seventh edition.Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Irwin, c1990Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 1009.5 .C35 1990. Add to cart (remove)
	14.		Applied public relations : Cases in stakeholder management / Kathy Brittain Richardson and Marce Hinton by Richardson, Kathy Brittain [author] \| Hinton, Marce [co-author]. Edition: Third editionMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Routledge Taylor & Francis Group, c2015Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HD 59 .L36 2015. Add to cart (remove)
	15.		Marketing communications in tourism and hospitality : concepts, strategies and cases / Scott McCabe by McCabe, Scott [author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam : Elsevier, c2009Availability: Items available for loan: National University - Manila (2). Collection(s): Gen. Ed - CTHM Call number: GC TX 911.3.M3 .M33 2009. Add to cart (remove)
	16.		Doing business in emerging markets : entry and negotiation strategies / S. Tamer Cavusgil, Perez N. Ghauri and Milind R. Agarwal by Cavusgil, S. Tamer [author] \| Ghauri, Perez N [co-author] \| Agarwal, Milind R [co-author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks : Sage Publications, 2002Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HD 62.4 .C387 2002. Add to cart (remove)
	17.		Branding in Asia : the creation, development, and management of Asian brands for the global market / Paul Temporal by Temporal, Paul [author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Singapore.: John Wiley and Sons (Asia) Pte Ltd., c1999Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HD 69.B7 .T45 1999. Add to cart (remove)
	18.		Profitable marketing communications : a guide to marketing return on investment / Antony Young and Lucy Aitken by Young, Antony [author] \| Aitken, Lucy [co-author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page Ltd, c2007Availability: Items available for loan: National University - Manila (1). Collection(s): Marketing Management Call number: GC HF 5415.13 .Y69 2007. Add to cart (remove)
	19.		The Dentsu way: secrets of cross switch marketing from the world's most innovative advertising agency / Kotaro Sugiyama and Tim Andree by Sugiyama, Kotaro [author] \| Andree, Tim [co-author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: McGraw-Hill, c2011Availability: Items available for loan: National University - Manila (1). Collection(s): Marketing Management Call number: GC HF 6181.D4 .S84 2011. Add to cart (remove)
	20.		Marketing research / Donald R. Cooper and Pamela S. Schindler by Cooper, Donald R [author] \| Schindler, Pamela S [co-author]. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: McGraw-Hill/Irwin, c2006Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415 .S35 2006. Add to cart (remove)

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