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121.
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Principles of advertising and IMC / Tom Duncan by Duncan, Tom [author]. Edition: Second EdiitonMaterial type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Chicago, IL: McGraw-Hill/Irwin, c2005Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.13 .D86 2005.
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122.
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123.
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The Complete idiot's guide to social media marketing / Jennifer Abernethy by Abernethy, Jennifer [author]. Edition: Second EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York, N.Y.: Alpha Books, c2012Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.1265 .A42 2012.
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124.
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125.
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Marketing and business management / Sumit Kumar by Kumar, Sumit [author]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi: Random Publications, 2012Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415 .K86 2012.
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126.
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E-marketing / Leonardo R. Garcia by Garcia, Leonardo R. Jr [author]. Edition: Revised Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Pasig City : Anvil Publishing Inc., c2010Availability: Items available for loan: National University - Manila (1). Collection(s): Marketing Management Call number: FIL HF 5415.1265 .G37 2010.
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127.
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Essentials of health care marketing / Eric N. Berkowitz. by Berkowitz, Eric N [author]. Edition: Third edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Sudbury, MA : Jones & Bartlett Learning, ©2011Availability: Items available for loan: National University - Manila (1). Collection(s): Pharmacy Call number: GC RA 410.56 .B47 2011.
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128.
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International marketing / Philip R. Cateora, Mary C. Gilly and John L. Graham by Cateora, Philip R [author] | Graham, John L [co-author] | Gilly, Mary C [co-author]. Edition: Sixteenth Edition / McGraw-Hill International EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2013Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 1009.5 .C38 2013.
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129.
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Marketing in Asia / Roger A. Kerin, Lau Geok Theng, Steven W. Hartley and William Rudelius by Kerin, Roger A [author] | Theng, Lau Geok [author] | Hartley, Steven W [co-author] | Rudelius, William [co-author]. Edition: Second Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore : McGraw-Hill, c2013Availability: Items available for loan: National University - Manila (3). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.12.A78 .M37 2013 c.2.
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130.
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Principles of marketing / Cynthia A. Zarate by Zarate, Cynthia A [author]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Quezon City : C & E Publishing Inc., c2014Availability: Items available for loan: National University - Manila (1). Collection(s): Marketing Management Call number: FIL HF 5415.12.P6 .Z37 2014.
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131.
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Marketing management : knowledge and skills / J. Paul Peter and James H. Donnelly, Jr. by Peter, J. Paul [author] | Donnelly, James Jr. H [co-author]. Edition: Eleventh Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore : McGraw-Hill Education, c2013Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.13 .P48 2013.
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132.
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Strategic marketing management / Luiz Moutinho and Geoff Southern by Moutinho, Luiz [author] | Southern, Geoff [co-author]. Edition: Philippine EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore : Cengage Learning Asia Pte Ltd, c2013Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.13 .M69 2013.
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133.
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Marketing / O.C. Ferrell, G. Tomas M. Hult and William M. Pride by Ferrell, O. C [author] | Hult, G. Tomas M [co-author] | Pride, William M [co-author]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Andover Cengage Learning 2013Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415 .F47 2013.
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134.
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Marketing for hospitality and tourism / Philip R. Kotler by Kotler, Philip R [author] | Bowen, John T [coi-author] | Maken, James C [co-author]. Edition: Sixth Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore : Pearson Education South Asia Pte Ltd, c2014Availability: Items available for loan: National University - Manila (1). Collection(s): Hospitality Management Call number: GC TX 911.3.M3 .K68 2014.
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135.
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136.
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Marketing management : an Asian perspective / Philip Kotler [and four others] by Kotler, Philip [author] | Keller, Kevin Lane [co-author] | Ang, Swee Hoon [co-author] | Leong, Siew Meng [co-author] | Tan, Chin Tiong [co-author]. Edition: Sixth Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore : Pearson Education South Asia Pte Ltd, c2012Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.13 .M37 2012.
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137.
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Quantitative techniques for business management / Asuncion C. Mercado del Rosario by Mercado del Rosario, Asuncion C [author]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: [place of publication not identified] : [publisher not identified], c2000Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: FIL HD 30.25 .D33 2000.
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138.
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Marketing management / Greg W. Marshall and Mark W. Johnston by Marshall, Greg W [author] | Johnston, Mark W [co-author]. Edition: 2nd EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York, NY : McGraw-Hill Education, c2015Availability: Items available for loan: National University - Manila (1). Collection(s): Gen. Ed. - CBA Call number: GC HF 5415.3 .M3699 2015.
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139.
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Fundamentals of sport marketing / Brenda G. Pitts and David K. Stotlar by Pitts, Brenda G [author] | Stotlar, David K [co-author]. Edition: Fourth editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Fitness Information Technology, c2013Availability: Items available for loan: National University - Manila (1). Collection(s): Physical Education - Sports and Wellness Call number: GC GV 716 .P58 2013.
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140.
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